Since its inception micro learning has improved eLearning success rates in many organizations. As the originator of enterprise micro learning, AthenaOnline has been watching some of the micro learning trends over the last 18 years. So, what are some of the ways that new type of bite-sized learning is being used to enhance existing strategies?
In 1965 David Ausubel of the University of Illinois wrote an article in The Journal of General Psychology entitled "The Role of Frequency in Learning and Retention: A Cognitive Structure Interpretation." It’s a big title and a big concept. David Allen, the best-selling author of Getting Things Done said it a bit simpler when Athena was working with him on some of the original microlearning in 2002. David stated that “small things, done consistently in strategic places create major impact.”
Even when learning is bite-sized, it has to engage the learner to become ‘sticky.’ So what should you be thinking about as you create your own microlearning?
First, consider your audience. Who are they? Where are they? What is the best way to reach them?
Think about your message. What is it you are trying to convey? Does it need to be tracked? Keep your message simple and focused. Microlearning will usually impact short-term memory which research has said can contain 5 to 9 things, though more recent research is pointing at more like 4. Repetition of the message can move it from short-term to long-term memory. So, microlearning is not just about being short, it’s also about being focused.